Concessions International (CI) Corporate Brochure
Jones Worley has enjoyed a long professional relationship with Concessions International (CI), an Atlanta-based, family-owned company and leading food service concessionaire with operations in eight airports. CI also operates Paschal’s Restaurant in downtown Atlanta’s historic Castleberry Hill district and the new Pemberton Café near the World of Coca-Cola and the Georgia Aquarium.
To commemorate its 30th anniversary in business, CI engaged Jones Worley to design and produce a style guide, a 12-page corporate brochure highlighting its operations and more than 20 national food and beverage brands, and an announcement card for the launch of the company’s new website. JW also developed strategic positioning and messaging for CI’s ongoing communications.
The success of the corporate collateral and Gala anniversary material inspired CI to extend the corporate messaging and look created by Jones Worley. The firm also re-branded and positioned its advertisements in trade publications such as Airport Revenue News.